summer campaign
The Brief,
The What,
the Why.
‘Create a campaign in the format of 20 short form videos for social to support the summer campaign. showcasing the offerings of the hotel and to celebrate summer. Highlighting key, enjoyable elements from intercontinental. From the rooftop bar that offers beautiful backdrop views and live music nights to the glass walled swimming pool, perfect for cooling off in the summer season.’
for who.
InterContinental is a globally renowned luxury hotel brand that epitomises elegance, sophistication, and exceptional hospitality.
With a rich heritage dating back to 1946, InterContinental has consistently set the standard for luxurious accommodations and impeccable service. Each InterContinental property is a masterpiece of design and comfort, offering guests a unique blend of modern amenities and timeless charm. Whether nestled in the heart of a bustling city, perched by pristine beaches, or situated amidst picturesque landscapes, InterContinental hotels provide an unforgettable experience. From lavish guest rooms and suites to award-winning dining establishments, world-class spa facilities, and state-of-the-art meeting and event spaces, InterContinental caters to the needs of both leisure and business travelers. With a commitment to delivering tailored and personalized experiences, InterContinental invites guests to immerse themselves in a world of opulence, where every stay is marked by moments of true indulgence and luxury.
our response.
A focus on lifestyle content helps hotels to create resonance with potential guests. By showcasing the lifestyle and experiences that guests can have while staying at the hotel, it can inspire them to make a reservation and create their own memorable experience, from enjoying live music and cocktails on the rooftop, to taking a refreshing dip.
“I absolutely love them! they are so enticing, it makes you want to book instantly! Thank you so much for this, and for being so flexible, patient and proactive with the process, truly. ’’
Sergi Samsó
Marketing Manager
the
results.
2 week
phased asset delivery
875%
Increase in organic reach seen on average by our assets
20 x videos
For Instagram